Yahoo’s $1.1 billion acquisition of Tumblr raises questions for advertisers

Yahoo Buys Tumblr, a Blogging Site For Younger Generations

Yahoo is buying growth with its $1.1 billion acquisition of Tumblr, a popular blogging site for younger generations. But what exactly does that mean for advertisers?

NPR’s business correspondent Kirk Siegler reports. Tumblr is a microblogging platform that allows users to post photos, videos and text posts to their blogs.

Tumblr is a blogging site

Tumblr was founded in New York in 2007 by David Karp as a place for people to post whatever they want. The site says it has 380 million blogs that contain “stories, photos, GIFs, TV shows, links, dumb jokes, smart jokes, Spotify tracks, mp3s, videos, fashion, art, deep stuff.”

When Yahoo bought Tumblr for $1.1 billion in 2013, it promised to leave the blogging platform alone. Yahoo CEO Marissa Mayer even posted on Tumblr to reassure users that the company would not be changing anything about their content or experience.

However, some users were still worried that Yahoo would ruin the site by overloading it with ads. They also fear that Yahoo would change the way Tumblr blogs are displayed, for example, by introducing ads within posts. This would be annoying and could interrupt reblogging, which is one of the main features of the site. For these reasons, many users moved their blogs to WordPress, which is not owned by Yahoo.

Tumblr is a social networking site

Tumblr allows users to post photos, quotes, links, music and videos to a blog called a tumblelog. They can also follow other blogs and reblog posts that interest them. Users can also search for content by tags or keywords and find information on trending topics.

Tumblelogs can be private or public. Bloggers can create an ‘Ask’ page where other users or people who don’t have a Tumblr account can submit questions that will be answered anonymously by the blogger. This feature is a great way to get feedback from your audience, but it can be dangerous for children because it encourages them to say inappropriate things or ask inappropriate questions.

Tumblr’s user base is largely young, and the company hopes that it will help Yahoo attract younger users. However, Tumblr’s ad sales are relatively low, and it is unclear whether the site can add ads without overwhelming its users. In addition, Tumblr’s culture of open-ended creative expression may clash with Yahoo’s corporate environment.

Tumblr is a photo sharing site

Six years after its founding, Tumblr has grown to fifty billion posts across a hundred and eight million tumblelogs, attracting a young audience that is highly active online. Its popularity has led to Tumblr becoming a petri dish of Internet quirkiness, cultivating subcultures like bronies (fans of the cartoon My Little Pony) and otherkin (people who identify as non-human).

Yahoo CEO Marissa Mayer says she will allow Tumblr to remain independent, though she plans to boost advertising in users’ dashboards. She says the acquisition will give her company a “captivating hook” for drawing more traffic and advertisers to the web, particularly on mobile devices.

It is Yahoo’s biggest acquisition since its purchase of the online search engine Overture a decade ago. But critics say the company has struggled to keep up with technology trends and user habits, especially among younger generations. The rich price paid for Tumblr is raising eyebrows in New York’s tech community.

Tumblr is a video sharing site

Tumblr is the Velvet Underground of social networks, a site that seems to be everywhere but whose users don’t have much in common with each other. Founded in 2007 by a then-21-year-old dropout, Tumblr is a mix of blogging platform, social network and image board that lets people post anything from the mundane to the sublime.

Its 108 million blogs and 50 billion posts have made it a fashionable online hangout. Users can customize their dashboards to follow posts in a stream, or find content from a wide variety of sources using search.

But the company has struggled to monetize the service. It slashed sales staff and suffered a $230 million goodwill impairment charge in 2015. In 2019, Tumblr was sold to software developer Automattic for $3 million, which is less than its initial VC funding valuation. The deal marks the latest attempt by faded Internet pioneer Yahoo to keep pace with sweeping trends in user behavior.

Return to the home screen


The Global Reach and Immersive Experience of NBA중계

Basketball enthusiasts around the globe revel in the thrill and sheer dynamism that is the NBA. The court comes alive with the sound of sneakers screeching against the polished wood, the roar of the crowd, and the swish of the net as another point makes the scoreboard flicker. This high-octane spectacle isn’t confined to the four walls of the arena; it spreads its wings across nations, reaching passionate fans anywhere they can catch the NBA중계.

Getting into the heart of NBA action has never been more accessible. With advances in technology and the plethora of platforms available, viewers can immerse themselves in live games, regardless of their locale. The adrenaline-fueled matches are nearly palpable through screens that serve as windows to courtside seats, offering fans a front-row experience to every alley-oop and crossover.

These live streams are not just about watching a game; they’re about experiencing a cultural phenomenon. The NBA isn’t merely basketball — it’s a showcase of athleticism, strategy, and the human spirit. Each game is a narrative, with heroes and rivals, underdogs and dynasties. It’s this story that fans across the world tune in to watch, to be part of something bigger than themselves.

Moreover, being a fan is more than just about watching games. It’s about understanding the intricacies of the sport, following your favorite team’s journey through the season, and celebrating the collective effort of a group of individuals united in their quest for excellence. The joy of victory, the agony of defeat, the anticipation of the playoffs — all of these emotions are shared across the NBA fandom.

With the ease of accessing the NBA중계, it’s no surprise that fans are more engaged than ever. This engagement goes beyond the games with fans delving into player statistics, game analysis, and even engaging in discussions with fellow fans around the world. It’s about community, and the NBA brings people together like few other sports can.

The end of each game brings a series of reflections. What could have been done differently? Which player was the game-changing factor? What does this mean for the rest of the season? These conversations continue long after the final buzzer, demonstrating the game’s impact on its audience.

Now, let’s delve into some common curiosities fans might have:


**1. How can I watch NBA중계 in my country?**
A: Depending on your location, NBA중계 may be available through various cable providers, streaming services, or online platforms. Check local listings or NBA’s official website for international viewing options.

**2. Is it possible to watch the NBA games live online?**
A: Yes, you can watch NBA games live online through NBA League Pass and other affiliated streaming services that offer live sports content.

**3. Can I follow my favorite team throughout the season on NBA중계?**
A: Absolutely. You can track your favorite team and watch most, if not all, of their games through the NBA중계, keeping up with their progress throughout the season.

**4. Are there options for commentary in other languages during NBA broadcasts?**
A: Yes, NBA broadcasts often feature multi-language support, including commentary in other languages. Check the availability within your NBA중계 service.

**5. How can I get involved in the NBA fan community?**
A: Engage in social media, join fan forums, participate in local fan events or online discussions. The NBA fan community is diverse and widespread, with numerous opportunities to connect with like-minded enthusiasts.…


The Thrilling World of 카지노놀이터

Venturing into the electrifying world of , one might find themselves surrounded by a pulsating energy unique to these arenas of fortune and thrill. A place where luck is courted and fortunes can turn with the pull of a lever or the flip of a card invites you with open arms and the promise of excitement.

Picture a room where the lights never dim, and the sounds of coins clinking, slots beeping, and cards shuffling create a symphony of potential wins and near misses. Here, the air carries a certain buzz, one that can only be felt, not described—a sensory cocktail of sights, sounds, and anticipation.

Consider the meticulous strategy of the blackjack table, where players lock eyes with the dealer in a silent duel of chance and skill. Alternatively, turn your attention to the roulette wheel’s hypnotic spin, where a small ball determines fates with each graceful turn. Every corner of the casino playground offers a new adventure, a different opportunity to test one’s nerve against the capricious whims of Lady Luck.

Meanwhile, the poker rooms resonate with an intensity all their own. Here, players from all walks of life convene, each bringing a façade of stoicism that masks the palpable tension. With each hand dealt, stories unfold, some of joyous victory and others of disbelief at the hand fate has dealt.

Even the slots represent more than mere machines. They are treasure chests with levers, gateways to instant wealth for those who dare to dream. Their allure lies in their simplicity and the chance, however slim, of transforming the mundane into the extraordinary with a single spin.

In the world of 카지노놀이터, the stakes are high, and the allure of a financial windfall is just one aspect. There exists an undercurrent of camaraderie among the patrons, a shared understanding that they are all participants in this dance with chance.

As we inch towards the conclusion of this foray into the casino playground, one is reminded that the experience is, above all, a human one. With all its highs and lows, it is a testament to our desire for excitement and the pursuit of what might be around the next corner.


1. What is 카지노놀이터?
카지노놀이터 refers to a casino playground or casino gaming area where various gambling activities and games take place.

2. What games are typically found at 카지노놀이터?
Typical games include slot machines, blackjack, poker, roulette, baccarat, and various forms of electronic gaming.

3. Are 카지노놀이터 legal everywhere?
No, the legality of 카지노놀이터 varies by country and region, with some places having strict gambling laws.

4. Can anyone visit a 카지노놀이터?
Most 카지노놀이터 have age and identification requirements for entry, typically allowing only those over the age of 18 or 21.

5. How does one increase their chances of winning at 카지노놀이터?
While most casino games are based on luck, players can increase their chances by understanding game rules, practicing strategies, and setting betting limits.…